4 Misrepresentations and Outright Lies That the Biased Media Uses to Advance Its Anti-Vaping Agenda


These days, watching or reading the news is often pretty painful for those who vape.

In the United States, it’s difficult to find a media outlet that doesn’t portray vaping in a negative light – often with outrageous and unfounded claims.

Media lies about vaping, truth about vaping
Media lies about vaping. Picture via Pinterest

The anti-vaping climate in the United States has become so bad that the government of the United Kingdom – which is in favor of vaping as a means of quitting smoking – published a press release in March 2020 telling citizens who smoke that their fears about vaping are false.

Meanwhile, in the U.S., it’s gotten to the point where vape shop owners spend as much of their time debunking myths as they do helping customers.

More than ever, we live in a time in which it’s vital to read all news with a critical eye – because there is almost no news that isn’t biased in some way. When a news report presents a statement as fact, does the report also supply evidence to prove its claim? When a report presents something in a positive or negative light, who benefits if readers are swayed toward that sentiment?

From major pharmaceutical and tobacco companies to cash-strapped governments that have lost revenue due to decreased earnings from tobacco taxes, there are plenty of organizations who would love to see vaping go away. These are the misrepresentations and lies that biased media outlets use to advance their anti-vaping agendas.

We Have No Idea What’s in E-Liquid

How many times have you heard this one? “We shouldn’t encourage smokers to switch to e-cigarettes because have no idea what’s in those things!”

Actually, we know exactly what’s in e-cigarettes and e-liquid. FDA regulations required all e-cigarette and e-liquid makers to submit ingredient listings for their products by 2018. There is no e-liquid product on the market that doesn’t have a list of ingredients, and if you happen to find one, it’s illegal; don’t buy it.

So, what’s in e-liquid? A typical vape juice contains vegetable glycerin, propylene glycol, nicotine and natural and/or artificial flavors. That’s it.

There’s No Proof That Vaping Can Help Smokers Quit

When vaping was new, there was no clinical evidence that it was safe or that it could help people quit smoking. In the early 2010s, medical experts who spoke about vaping often cited those facts, even as anecdotal evidence continued to come in from millions of former smokers who had used e-cigarettes to quit.

After more than a decade, though, groups like the World Health Organization continue to peddle the notion that we don’t know if e-cigarettes can help people quit smoking – even when the evidence is right there in the form of over 40 million ex-smokers around the world who now vape.

In 2019, the New England Journal of Medicine published a U.K.-based study in which 886 volunteer smokers were randomly assigned an e-cigarette or a traditional nicotine replacement therapy and tracked for one year to determine whether they had successfully quit smoking. While only 9.9 percent of those using traditional therapies quit smoking successfully, 18 percent of volunteers who used e-cigarettes were able to quit.

Flavored Vape Juice Exists to Entice Teens to Vape

In the United States, millions of underaged children have taken up vaping. That’s a major problem. In surveys, many of those kids have been asked why they vape. They’ve consistently said that they like the flavors – particularly sweet and mild flavors like fruit and mint. In 2020, the federal government used those survey results as justification to ban all flavors except tobacco and menthol for e-cigarettes using pre-filled pods and cartridges. Bottled e-liquid was exempt from the ban.

Many cities and states around the country have gone even further, banning all flavored vaping products – even bottled e-liquids.

While it’s true that underaged teens shouldn’t vape, flavors aren’t what enticed those teens to vape in the first place. You can’t know what something tastes like, after all, until you’ve already tried it.

It is a strange double standard to ban flavored e-liquids when alcohol products with flavors like cotton candy are allowed to remain on the market. Flavor bans also conveniently ignore a key fact. Obviously, kids like flavors. Do you know who else likes flavors? Every single human being on the planet.

In 2018, Harm Reduction Journal published a survey of over 20,000 adult vapers. Of those, more than 15,800 people had quit smoking with cigarettes – and of those who had quit successfully, most reported that they did not use tobacco-flavored e-liquids. The fact is that flavored e-liquids help smokers quit. That’s why they exist.

E-Cigarettes Can Cause Irreversible Lung Damage

In 2019, thousands of people who vaped contracted a lung illness that medical authorities named EVALI – E-Cigarette or Vaping-Associated Lung Injury. Some of the patients who contracted the illness died, and others suffered permanent lung damage. All of the patients reported that they contracted the illness after vaping.

The thing is, though, that there are two types of vaping. You can vape nicotine – which is legal and regulated by the federal government – or you can vape herbs such as cannabis. Cannabis use is legal in some states, but it isn’t legal nationwide. Even in states that allow medical and/or recreational cannabis use, many people buy cannabis products through unregulated sources because the cost of legal cannabis is often very high.

The problem with buying drugs on the black market, though, is that you may not always get what you expect.

One of the most popular ways of consuming cannabis is in the form of liquid vaping cartridges. They’re small and easy to conceal, and since they’re filled with pure cannabis distillate, they’re extremely potent.

In 2019, though, illegal drug manufacturers found that they could misrepresent the potency of their THC vaping cartridges by mixing the hemp distillate with Vitamin E acetate, which has roughly the same color and thickness. Millions of illegal THC vaping cartridges are on the streets at any given time, and a great many of those cartridges contained – and still contain – Vitamin E as a diluent.

Research has shown that Vitamin E acetate in THC vaping cartridges is almost definitely the cause of EVALI. No nicotine e-liquid product has ever been shown to cause a lung disease of any kind.

Nevertheless, since the beginning of the EVALI outbreak, the media reported on the illness as if all types of vaping were the same thing – and they did enormous damage to the legal and federally regulated nicotine vaping industry in the process.

In early 2020, Morning Consult conducted a survey of about 2,200 U.S. adults. The survey found that just 28 percent of adults correctly understood that cannabis vaping products caused EVALI. An unbelievable 66 percent of respondents incorrectly believed that e-cigarettes with nicotine caused the illness, and that incorrect belief can be pinned almost solely on biased and inaccurate media reporting. So have a look at the different products at ECigEmpire.

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